We developed the visual identity of Yaccos, a brand of jute-soled espadrilles that invites you to take a break from routine. The challenge was to project a more mindful, relaxed lifestyle, in tune with the nature of the product. We designed a flexible, modern visual system that celebrates contact with the surroundings; an identity inspired by the diversity of textures, colors and the joy of the fabrics that make each pair a unique piece.
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